Our Story

OUR STORY

 

Blue Jean Boutique was born out of a dream to spread joy, love, and kindness during one of the most challenging times—COVID-19. Our founder, Amanda, wanted to create more than just a boutique; she envisioned a space that uplifts, inspires, and makes people feel amazing.

At Blue Jean Boutique, every item is thoughtfully hand-selected to make you look good, feel good, and even do good. Our collections, featuring graphic tees, clothing, accessories, and gifts, are inspired by legendary music icons like Dolly Parton, Johnny Cash, Lainey Wilson, and Fleetwood Mac/Stevie Nicks. Each piece is designed in-house and printed locally in Archdale, NC.

The heart of our boutique is our mobile store, Dolly—a 1997 bread truck transformed into a charming shopping experience. Stepping into Dolly is like walking into Lainey Wilson's closet, with its Dolly-inspired decor, typewriter on the dash, and records on the wall. We’ve even incorporated vintage props like guitars and records to create a truly unique atmosphere.

At Blue Jean Boutique, we’re not just selling clothes; we’re spreading joy, one stylish piece at a time.

The Story Behind The Name

We all love a good denim jacket or have a favorite pair of worn-in blue jeans. They’re fashionable, comfortable and, best of all, make you feel GREAT. Which is exactly what we want Blue Jean Boutique to do for you.

But there’s actually more to this story. Our owner, Amanda, has a lot of amazing Jeans (with a capital J) in their lives. Amanda has her wonderful Grandma Barbie (Barbara Jean), her mother Cynthia Jean, and her little baby girl Delilah Jean. 

These women are proof that every woman has the power to be a positive force in the world, and that’s what Blue Jean Boutique is all about.

A Note From Our Owner

Hi friends! Amanda here. I am a single mama to the two most adorable tiny humans. After 15 years in retail and over 10 years working in small boutiques, I’ve pretty much done it all, from buying to selling to merchandising and marketing.

With all of the craziness in this past year, my goal has been to spread joy, love, and a lot of kindness. I truly believe God created me to create, and so Blue Jean was born.

I am so excited to share with you all the pretties that I have been working on. But first, I couldn’t have done it without the love and support of some really amazing friends and family! So thank you, thank you, thank you!!

I’ll leave you with a little motto we have over here at Blue Jean...

Be Kind, Be Brave, Be You.

-A